🐭 A Whole New World

Will Disney's implementation of AI technology be a game changer? Plus, S&P 5,000!

TGIF Zingers — and happy S&P 5,000! 

Out: Running a 5K with your family on Thanksgiving morning.

In: Running the S&P 500 up to (and over!) 5K.

I push back against the 5K every year. I mean, c’mon. Thanksgiving is for running backs and running back to the buffet for a third serving. It’s not for, well, running. But this 5K is different. This one, I’m welcoming with open arms.

Today’s Price Action:

$SPY: +.06%
$QQQ: +.98%
$DIA: -.16%

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TODAY’S MOST VOLATILE STOCKS
ONE TOP MOVER

Briefly: Cloudflare, the San Francisco-based IT and cybersecurity play, jumped higher by more than 20% today following a strong earnings report.

So Basically: If you’re not a tech company enlisting its services, you may best know Cloudflare as the company that went viral a few weeks back for firing a sales rep who happened to broadcast the whole thing to TikTok.

So Then: Most people took her side — even Cloudflare’s CEO.

But Still: The company reported strong revenue numbers, and signaled significant growth in the future, leading analysts to make new sky-high price targets. I guess job cuts do cut costs.

So What? Oppenheimer analyst Timothy Horan had an Outperform rating and raised the price target to $122. Cloudflare’s Q4 revenue grew 32% year-over-year to $362 million, which Horan noted could happen given the acceleration in the Big Three’s cloud growth.

What Next: Read the full breakdown on Cloudflare here.

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ONE TRADE IDEA FOR NEXT WEEK
Disney World Florida GIF by 50statesproject

Briefly: AI has had a magical impact on some stocks this year. Will Disney get the same happy ending?

So Basically: $DIS plans to employ artificial intelligence to develop “Disney’s Magic Words”, a novel advertising tool for Disney+ and Hulu. This tool uses AI and machine learning to analyze scenes, tag them with metadata and enable brands to tailor commercials to specific moods or scenes.

So Then: Global advertising giants like Omnicom, Dentsu, GroupM, Horizon Media, IPG Mediabrands and Publicis Media are participating in an early beta test.

So What? This isn’t the only major shakeup Disney is making. The company also announced a new investment in Epic Games, a streaming partnership with Warner Bros and Fox, and a few other plans that investors are excited about.

What Next: See what other tricks (or magic?) Disney has up its sleeve here.

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